Tobacco Products

With Promina®, Less Is More

As today’s competitive global tobacco market faces heightened marketing restrictions, tobacco companies must rely on packaging to help develop and support their brands.

We remain a committed partner with the tobacco industry, and are constantly looking for cost-effective, innovative solutions to help tobacco companies and their brands succeed.

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Less Weight, More Innovation

MWV Promina® paperboards are the next generation of SBS engineered to improve stiffness-to-weight ratios, with a reduced basis weight of up to seven percent when compared to our legendary Printkote® Tobacco paperboards. It’s a more sustainable solution that can improve converting performance and help your brand stand out in the marketplace.

Designed with tobacco packaging in mind, Promina is engineered for optimal runnability in the most demanding, high-speed print and packaging processes. Its improved curl resistance increases throughput, creating operational efficiencies such as less downtime and less waste.

Less Weight, More Sustainable

Sustainability was fundamental to the development of Promina. By reducing the basis weight, we reduce the impact that paperboard manufacturing has on raw materials and other natural resource use when compared to Printkote Tobacco.

More efficient manufacturing and less product weight can help reduce environmental impact and energy needs, especially those related to transportation. Opportunities like these highlight MWV's lifecycle approach to sustainable packaging.

• Promina® Paperboard
  

  Promina® boasts the highest stiffness to weight ratio of any single ply SBS board, providing the packaged stiffness desired by premium brands, without using excess materials. Its classic white styling is achieved without optical brighteners to further reinforce premium brands.

• Promina®   Style Tobacco Paperboard
  

  Promina® Style super-premium, single ply SBS board is one of the brightest grades available – using optical brighteners and a controlled manufacturing process for ultra-white styling ideal for luxury tobacco brands. As a MWV Tobacco board, Promina Style retains all of the performance, stiffness-to-weight and runnability advantages that Promina is known for – providing enhanced brand perception and operational efficiencies.

• Promina®  Lux Tobacco Paperboard
  

  A smooth engineered coating designed specifically for ultra-premium packaging designs makes Promina Lux the ideal choice for metallization and foil lamination processes. As the new standard in cleanliness, Promina Lux ensures the high-quality, elegant appearance required for today’s exclusive brands.