Center Grocery

Paperboard for grocery food packaging

As center store brands compete for shoppers’ attention, the shelf is becoming an increasingly important place to be relevant to the consumer.

After the last few years when every available surface in the store was seen as an opportunity to advertise, consumers are now showing a preference for more authenticityboth in the products they buy and the way they buy them. This interesting trend is critical to center store packaging, which is why we offer the industry a full range of high-quality, food packaging paperboards.

For outstanding folding boxes, cartons, sleeves and retail ready packaging solutions for center store aisles, we recommend:

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For outstanding folding boxes, cartons, sleeves and retail ready packaging solutions for center store aisles, we recommend:

  • Crescendo® Paperboard

    Unsurpassed for runnability, printability, and consistency, Crescendo® paperboard combines high brightness and clean-white styling with a smooth glossy surface that makes it the preferred choice to convey luxury and premium quality. It is available in coated one side (C1S) and coated two side (C2S) grade.

  • Custom Kote® Paperboard

    Custom Kote® is a high-performing coated natural kraft (CNK) paperboard. The coated side provides an excellent surface on which to create shopper stopping graphics. The unbleached, uncoated side delivers consumers a clean, all natural perception, and realistic graphics. In between the two surfaces are tough, hard-working natural and recycled fibers engineered for outstanding performance in stressful environments throughout the supply chain, such as freeze-thaw cycles.

  • KlaFold® Paperboard

    KlaFold® is a high-quality, coated unbleached kraft paperboard with low-density, high-yield characteristics that provide outstanding strength and durability. KlaFold offers superior printing and converting performance due to its exceptional smoothness and consistency. USFDA and ISEGA compliance make this product ideal for most direct and indirect food contact applications, as well as for cartons and packages of all types.

  • Printkote® Paperboard

    Offering versatility and cost-effectiveness in food packaging applications, Printkote® paperboard meets the needs of today’s discriminating brand owners with a warm-white, glossy coated side for exceptional printability, and a uniform, smooth white uncoated back.

For more information, go to www.mwv.com, or call us at +1 (804) 444-1000.